What Is Staging?

Staging is preparing a house for sale in such a way that when buyers visit, they experience the feeling of HOME.  Staging helps buyers connect with a house emotionally, making them better able to imagine themselves living there - which stimulates the desire to purchase.

Real estate staging works in any market and in any neighborhood!

Staged homes typically sell faster and for more money. You can't change interest rates or other market conditions ...but you have a lot more control over the sale of your home than you may realize!  Staging is taking control over how buyers think and feel about your house.  Buyers start off being very logical about their home search, but ultimately they end up buying a house for one of only two very emotional reasons:  (1) they fall in love with the house, or (2) they love a bargain.

A staged house will make buyers fall so in love that they'll be willing to pay top dollar.

A house that has not been properly prepared for sale will fall into the category of a bargain.  Most houses have a hidden $10,000 - $20,000 that's quite easy to find if you know where to look ...so your relatively small investment can reap considerable rewards!

Staging should not require major expenses or renovations... it just takes marketing your home to an amazing new level.  The Home Team Advantage, LLC staging professional can help you inexpensively enhance the architectural features of your house, making it appear more spacious while neutralizing strong decorating statements.  We know the basics of furniture and accessory placement but our goal will not be to "redecorate" your home.  Rather, we help you see your home through "buyers' eyes," then coach and work with you to make your house more marketable and enticing to buyers. [See our How We Work page for details.]

...and the benefits of staging go well beyond enjoying a profitable and quick sale!

Real estate staging helps you in the transition to the next chapter of your life.  You'll be organized, less emotional about your home, packed and ready to move on to your new place!  Even beyond selling your home, staging can benefit almost every homeowner:

Staging can just as easily, effectively and economically happen after the sale too.  A variety of staging solutions can also be used, even if you have no plans for moving at all.  Click on Our Services to find out how!

Tips for Hiring a Staging Professional

Make sure your stager...

  • Is good with people
  • Will take the time to understand the clients' needs
  • Understands the real estate market and trends, which according to industry experts, is far more important than knowing just interior design!
  • Is respectful of the client's home and feelings
  • Is tactful and delicate when suggesting to homeowners ways to make their homes more appealing
  • Doesn't interfere with the listing agent's work
  • Is creative
  • Is committed to staying within your budget
  • Will complete the work in a timely fashion

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Tips for Hiring a Real Estate Staging Professional

 
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